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Introduction to E-mail Marketing

April 22 @ 9:00 am - 2:00 pm

$149

E-mail marketing is here to stay, and knowing how to do it well is essential for marketers as well as small business owners, coaches, and consultants. In this workshop you will learn the essentials of planning, creating and delivering exceptional e-mail marketing campaigns that support your overall marketing strategy. After this workshop you will be able to reach more clients and potential clients through your efforts at being an e-mail influencer.

What you will learn:

  • Apply the concepts of e-mail marketing to grow the influence and reach of a business
  • Analyse the different applications of e-mail marketing
  • Select a campaign strategy that will help you increase your reach
  • Apply a defined strategy to get the best out of every e-mail campaign
  • Track and analyse the results of an e-mail campaign

The following topics will be covered:

  • Getting to know e-mail marketing
  • Setting up your audience
  • The tools
  • Designing your campaign strategy
  • Creating messages for each campaign
  • Good habits get optimal results
  • What to write
  • Subject lines and action calls
  • If it doesn’t get measured, it can’t be counted
  • Test driving

Requirements

  • A laptop
  • Basic computer knowledge is assumed

Included in the course

  • Instruction by an expert facilitator
  • Small interactive classes
  • Specialised manual and course materials
  • Personalised certificate of completion
  • Coffee and tea provided

 

Details

Date:
April 22
Time:
9:00 am - 2:00 pm
Cost:
$149
Event Category:

Organiser

Liza Tinker
Phone:
0424782936
Email:
liza@thecontenthub.com.au
Website:
http://thecontenthub.com.au/

Venue

Inspire Cowork
Suite 210, 29 Kiora Road
Miranda, NSW 2228 Australia
+ Google Map
Phone:
0424782936
Website:
http://thecontenthub.com.au/